Standard Policies – PPC Geeks

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Accounts & Billing

4

How Monthly Invoicing Works
Money Back Guarantee
Additional Ads Accounts
VAT & Digital Advertising

Technical Set Up

15

Google Ads Access
Google Ads Alerts
Google Ads Optimise
Google Analytics Access
Google Tag Manager Access
Google Search Console Access
Google Merchant Center Access
Google My Business Access
Linking Google Accounts
Google Accounts Access
Google Ads Admin Access
Amazon Access
Bing Access
Facebook Access
How To Link A GA4 Property To Google Ads

FAQs

13

Why Should I Not Search For My Own Ads?
What Happens During Onboarding?
Are Results Guaranteed?
Why Are Results Not Instant?
Why Is Tracking So Important?
Boosting Google Ads Performance
Why Has My Google Ads Performance Slowed?
Why 100% Optimisation Score Is Not Ideal
How To Control The Frequency Of Charges In Google Ads
How To Increase Your ROI, Not Google’s
Does Change History Show Performance?
Why Has My Organic Search Plummeted
Search Trends In Uncertain Times

Standard Policies

5

Landing Page Policy
Moving Fee Bracket Policy
Service Cancellation Policy
Pausing Management Policy
Change of Ad Spend Policy

PPC Campaign Management

4

Image, Logo & Video Guidelines
Responsive Display Ads
Smart Bidding
Customer Match Formatting

Client Guides

18

Customer Match Guide
Mobile Page Speed
Performance Max Video Guide
Google Verification Process
Working Together For Best Results
User Consent Policy
Migrating To Google Analytics 4
AI Bid Strategies & Performance Max.
Search Trends In Uncertain Times
Learning Periods & Timescales
Has Your PPC Revenue Hit a Plateau?
Google Audience Targeting
Peak Planning For Black Friday
8 Things You Must Know For Christmas
Current Global Uncertainty & How It Impacts PPC
How To Make an Engaging Video
Our Commitment To You
Onboarding Step by Step

Google Merchant Center

3

Enable Google Shopping Reviews
GMC Product Feed Formatting
GMC Product Feed Optimisations

Recession Busting PPC

6

Why Traditional PPC & SEO Is Failing
Understanding Search Terms During Uncertain Times
How Compete More Effectively with PPC
Why Tracking Is Essential To Performance
Has Your PPC Hit a Plateau?
Helping You Succeed in Uncertain Times

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Standard Policies

Standard Policies

Access to all of our standard policies

Landing Page Policy
Moving Fee Bracket Policy
Service Cancellation Policy
Pausing Management Policy
Change of Ad Spend Policy

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