Pausing Management Policy

From time to time you might need to pause your PPC campaign management. We are always happy to accommodate clients’ needs as fairly as we can.

The service that we deliver includes account routines and optimisations that are performed daily, weekly and monthly by your account management team.  We need to make sure that appropriate measures are taken such that management de-activation and subsequent reactivation will not adversely affect the account optimisations previously undertaken.

Pausing management of your account in an appropriate way requires careful planning and because of this, we implement the following policies:

• Ideally, all pausing of advertising will be planned in advance and in this case please provide a written email request to your Client Manager. However, If you require an urgent account change, please call your Client Manager directly*. 
• We will pause future billing from the agreed pause date.
• All outstanding (issued) invoices that are due within the next service period month must be paid.
• You can resume your advertising at any time within the next 3 months; please notify us in advance so that we may re-enable your account appropriately and reassess your KPIs.
• If you decide not to resume, our standard terms are one month notice for full cancellation and this also applies to paused accounts. (see Client Cancel Policy) and all invoices outstanding with a due date within the next service period month are valid and due.

*If you require an urgent pause and are unable to get through to your Client Manager, please try our main office number (01565 361 001). You can also log in to your account and pause your ads yourself. Please inform your Client Manager should you choose to do this.